Job Details

Retail Commercial Strategy Lead: Canada and Latin America

Austin, Texas, United States

Corporate Functions

Summary

Posted: Jun 06, 2025

Role Number: 200608181

Imagine what you could do here! The people here at Apple don’t just create products — they build the kind of wonder that’s revolutionized entire industries. It’s the diversity of those people and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. At Apple, inclusion is a shared responsibility, and we work together to foster a culture where everyone belongs and is inspired to do their best work!

Here on the Apple Store Online team, we are responsible for Apple’s largest store. Our main goal is to deliver a magical, personal digital experience where customers can shop, buy and learn everything Apple, wherever they are. Each customer should feel like they are our only customer and our job is to set the bar for the experience they receive. To run such an extraordinary store, it takes extraordinary people, and we are looking for someone to help us do extraordinary things.

The Apple retail team is seeking a Go-to-Market Commercial leader with a deep understanding of retail trends, consumer insights, and the unique dynamics of retail markets in developed and emerging countries to craft impactful strategies that drive transformative growth and innovation for Apple Retail.

We are seeking a strategic powerhouse with exceptional storytelling and communication abilities, strong commercial acumen, and outstanding relationship-building skills. The ideal candidate will have significant experience in management consulting, retail strategy, or commercial go-to-market planning, with a proven track record of delivering measurable business results.

Description

Success in this position requires in depth market analysis, strategic thinking, strong collaboration across teams, and the ability to translate insights into innovative growth initiatives and results.

Key Responsibilities:
- Design and implement a go-to-market strategy for Retail in Canada and Latin America, focusing on development and execution of Retail value propositions including affordability, offers, and fulfillment to meet business objectives.

• Analyze country-specific trends and customer behaviors to recommend promotions, commercial programs, and strategic initiatives that drive growth and engagement.

• Provide actionable insights on market and business performance to Retail leadership, highlighting opportunities and key trends.

• Lead the ideation and development of new business concepts, managing the process from idea generation to implementation with cross-functional teams.

Minimum Qualifications

• Bachelor’s degree in Business, Marketing, Economics, or equivalent experience.

• 7 years in management consulting, commercial strategy, go-to-market planning, or retail business management.

• Proven ability to analyze market trends, consumer behavior, and performance to develop strategies.

• Excellent leadership, communication, presentation, and relationship building skills and ability to influence cross-functional teams.

Preferred Qualifications

• MBA or Master’s degree in a related field.

• 10+ years of commercial strategy, go-to-market planning, or retail business management experience.

• Spanish language skills highly preferred.

• Experience in wireless carrier, Fintech, or banking industry.

• Expertise in e-commerce or omnichannel retail strategies for driving online sales growth.

• Creative thinker with innovative growth ideas.

Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.Learn more about your EEO rights as an applicant (https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf) .

Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.Learn more about your EEO rights as an applicant (https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf) .

Apple will not discriminate or retaliate against applicants who inquire about, disclose, or discuss their compensation.

Apple participates in the E-Verify program in certain locations as required by law.Learn more about the E-Verify program (https://www.apple.com/jobs/pdf/EverifyPosterEnglish.pdf) .

Apple is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities. Reasonable Accommodation and Drug Free Workplace policy Learn more .

Apple is a drug-free workplace. Reasonable Accommodation and Drug Free Workplace policy Learn more .

Apple will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law. If you’re applying for a position in San Francisco, review the San Francisco Fair Chance Ordinance guidelines applicable in your area.

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.