Job Details

Description

At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part of Team Amex, you'll experience this powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career.

Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.

American Express Global Commercial Services (GCS) is the leading payments provider for businesses and corporations of all sizes, with small business being the largest customer segment and a continued area of investment and focus. The Marketing Strategy & Content team is responsible for producing and informing compelling, insight-driven marketing that cohesively showcases the holistic value of American Express to business customers. We do this by deepening B2B brand engagement, enabling exceptional marketing, and delivering breakthrough go-to-market strategies.

The Senior Analyst, Content Marketing Performance & Analytics is a critical marketing role that owns all B2B content measurement and data analysis. This person is an expert in measurement and reporting, leading in quantifying the value of our GCS content marketing platform.

Key Responsibilities:

• Manage and analyze large sets of data, with strong Excel skills and expertise in spreadsheets, charts, and data visualizations.

• Own curation of B2B Content Marketing scorecards and holistic performance reporting.

• Provide synthesized recommendations on platform optimizations, based on the data signals.

• Lead distillation of B2B Content Marketing Class performance reporting, on a monthly and ad hoc basis (via meetings, emails, leadership updates, etc.).

• Understand and use marketing & media measurement language to confidently deliver insights to inform decision making.

• Serve as the Team Budget Captain, maintain budget tracking, and handle all funding submission requests.

Minimum Qualifications:

• High proficiency in Microsoft Office – particularly Excel.

• Strong project management skills, with proficiency in data analysis and an eye for detail.

• Experience in digital and/or performance marketing measurement with proven ability to initiate and drive projects forward.

• Data-centric marketer capable of analyzing disparate data and delivering holistic reporting that drives strategic decisions.

• Critical thinker with the ability to evolve marketing strategy based on data and insights. Strong storytelling skills to help articulate our programs’ incremental value.

• Ability to build positive relationships and influence across multiple cross-functional partners.

• Passion for innovation and continuous improvement, able to translate best practices from across the company and the external landscape into winning ideas.

Qualifications

Salary Range: $55,000.00 to $105,000.00 annually bonus benefits

The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we’ll consider your location, experience, and other job-related factors.

We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:

• Competitive base salaries

• Bonus incentives

• 6% Company Match on retirement savings plan

• Free financial coaching and financial well-being support

• Comprehensive medical, dental, vision, life insurance, and disability benefits

• Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need

• 20 weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy

• Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)

• Free and confidential counseling support through our Healthy Minds program

• Career development and training opportunities

For a full list of Team Amex benefits, visit our Colleague Benefits Site .

American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law. American Express will consider for employment all qualified applicants, including those with arrest or conviction records, in accordance with the requirements of applicable state and local laws, including, but not limited to, the California Fair Chance Act, the Los Angeles County Fair Chance Ordinance for Employers, and the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance. For positions covered by federal and/or state banking regulations, American Express will comply with such regulations as it relates to the consideration of applicants with criminal convictions.

Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for these positions.

We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.

US Job Seekers - Click to view the “ Know Your Rights ” poster. If the link does not work, you may access the poster by copying and pasting the following URL in a new browser window: https://www.eeoc.gov/poster

Job: Data Mgmt and Analytics

Primary Location: US-New York-New York

Schedule Full-time

Req ID: 25008064