Job Details

Description

At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part of Team Amex, you'll experience this powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career.

Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.

How will you make an impact in this role?

The Senior Manager, Hilton Cobrand Acquisition Marketing, will be responsible for developing and executing marketing strategies and curriculums to drive new accounts acquired. This candidate will have an opportunity to define what’s next and develop a robust marketing strategy, including targeting, messaging, channel plan across a variety of channels including Hilton Digital channels (Web & Mobile App).

This role is ideal for a results-oriented individual and a customer-centric marketer who is comfortable working with external partners while fostering internal relationships.

This role is uniquely positioned to leverage a variety of skills including digital analytics, data insights and partner collaboration.

Job Responsibilities:

• Develop and execute strategy for Hilton Consumer cobrand prospect acquisition across Hilton Digital channels, in close partnership with Hilton.

• Partner with Hilton on placement strategy by monitoring key performance drivers and launching new capabilities to further enhance acquisition performance and increase cobrand share of voice.

• Own agency relationship across all Hilton acquisition channels and identify opportunities for innovation

• Identify enterprise site/digital channel benchmarks and best practices and serve as the point-person across Amex Site (Web & Mobile) and Member-Get-Member channels.

• Lead acquisition offer strategy, including test & learn plan, as well as in-campaign performance and post-campaign analysis

• Oversee campaign management activities including execution, forecasting & budget management; optimize campaigns through segmentation, creative and offer testing

• Continuously understand marketing results and key drivers, using insights to inform strategy; share results and key insights with stakeholders and leadership

• Build strong, collaborative relationships with key cross-functional partners such as: Hilton, Product, Legal, Compliance, Risk, Finance, Capabilities and Marketing Channel Partners

• Manage, coach and mentor 2-3 Analysts/Sr. Analysts

Minimum Qualifications:

• 5-10 years of professional marketing experience; acquisition marketing and/or external partnership marketing experience a plus

• Strong relationship building and partner management experience. You are a person who goes out and proactively collaborates, seeks input and understands others’ goals

• Fast learner who thrives in a dynamic, fast-paced and ever-changing environment with the ability to deliver innovative ideas

• Ability to think strategically and creatively in white space but also can develop and execute solutions that drive meaningful, measurable results

• Analytical thinker with solution-based mindset and ability to leverage data to inform decision-making

• Clear and articulate communicator with the ability to influence and negotiate successfully with both internal and external partners

• A “can do” positive attitude and willingness to pivot in the face of change quickly

• Passionate people leader with a proven interest in coaching and developing others; previous people leadership experience preferred

Qualifications

Salary Range: $80,000.00 to $155,000.00 annually bonus benefits

The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we’ll consider your location, experience, and other job-related factors. Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for this position

We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:

• Competitive base salaries

• Bonus incentives

• 6% Company Match on retirement savings plan

• Free financial coaching and financial well-being support

• Comprehensive medical, dental, vision, life insurance, and disability benefits

• Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need

• 20 weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy

• Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)

• Free and confidential counseling support through our Healthy Minds program

• Career development and training opportunities

For a full list of Team Amex benefits, visit our Colleague Benefits Site .

American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law. American Express will consider for employment all qualified applicants, including those with arrest or conviction records, in accordance with the requirements of applicable state and local laws, including, but not limited to, the California Fair Chance Act, the Los Angeles County Fair Chance Ordinance for Employers, and the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance. For positions covered by federal and/or state banking regulations, American Express will comply with such regulations as it relates to the consideration of applicants with criminal convictions.

We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.

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Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for these positions.

Job: Marketing

Primary Location: US-New York-New York

Schedule Full-time

Req ID: 25012802