Job Details

Description

At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part of Team Amex, you'll experience this powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career.

Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.

How will you make an impact in this role?

The Global Advertising and Brand Management (GABM) team is responsible for creating marketplace demand and driving commerce for American Express through differentiated and innovative branding, marketing, and experiences. We have an ambitious goal: to be the most admired brand in the Fortune 500 and we aim to deliver on that by doing work that is both creative and effective. The Global Brand Strategy & Insights (GBSI) team sits within GABM. We are responsible for accelerating brand consideration globally by delivering robust insights, transformative brand strategies, and key capabilities for marketers across the organization.

The Vice President, Digital Brand Products , is a critical role responsible for setting the strategic agenda for capability innovation across GABM. As the sole product leader within GABM, this individual will define and deliver against ambitious product strategies and roadmaps, lead a highly collaborative relationship with a dedicated Technology team, and lead other key internal and external relationships to drive integrated and effective customer experiences. This person will lead a high-performing team of 18 product delivery, operations, strategy and design colleagues and will oversee the following key strategic focus areas:

I. Enterprise Marketer Tools, with a specific focus on GenAI solutions for key GABM functions across OnBrand (internal agency), Amex Insights and Core Marketer workstreams. This includes enabling GenAI for content generation, market research and brand review.

II. The Digital Customer Experience for Entertainment, inclusive of:

a. Defining an E2E digital strategy for Entertainment and experiences

b. Building out digital ticketing capabilities and owning the frontend experience

c. Owning capabilities that support Global Sponsorships and Experiences, like US Open Tennis, Formula 1, Coachella, etc., to engage and enhance the onsite experience for customers and prospects

III. The tech planning and investment prioritization process for GABM. For the past four years, GABM product has seen incredible transformation, nearly tripling its tech investment as the business has continued to invest in Sponsorships, Media and core Marketing Services like OnBrand and Amex Insights. This individual will lead the next wave of strategic growth to continue to build and integrate best-in-class capabilities and experiences that help deliver innovation and power meaningful business outcomes.

Key Qualifications:

• Dynamic product leader who can set clear strategic direction for the team in collaboration with business and tech partners

• Passionate people leader with a proven track record of motivating and developing high-performing colleagues and teams

• Exceptional relationship-builder with a proven track record of driving results through influence

• Superior communication skills and comfort with presenting to senior audiences like the CMO, CIO, CTO and similar audiences on a regular basis. Ability to transform business requirements into product roadmaps, and conversely, translate complex technical concepts for business audiences.

• Risk-first mindset, ensuring flawless execution underpinned by key compliance and risk-based processes

• Strong organizational skills with the ability to thrive in fast-paced environments and manage product delivery across different timelines

• Inspire creativity across the product and engineering teams, and celebrate new ideas that push the boundaries, leverage emerging technology solutions and celebrate innovation

Qualifications

Salary Range: $176,750.00 to $282,000.00 annually bonus equity (if applicable) benefits

The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we’ll consider your location, experience, and other job-related factors.

We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:

• Competitive base salaries

• Bonus incentives

• 6% Company Match on retirement savings plan

• Free financial coaching and financial well-being support

• Comprehensive medical, dental, vision, life insurance, and disability benefits

• Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need

• 20 weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy

• Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)

• Free and confidential counseling support through our Healthy Minds program

• Career development and training opportunities

For a full list of Team Amex benefits, visit our Colleague Benefits Site .

American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law. American Express will consider for employment all qualified applicants, including those with arrest or conviction records, in accordance with the requirements of applicable state and local laws, including, but not limited to, the California Fair Chance Act, the Los Angeles County Fair Chance Ordinance for Employers, and the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance. For positions covered by federal and/or state banking regulations, American Express will comply with such regulations as it relates to the consideration of applicants with criminal convictions.

We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.

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Employment eligibility to work with American Express in the U.S is required as the company will not pursue visa sponsorship for these positions

Job: Executive

Primary Location: US-New York-New York

Schedule Full-time

Req ID: 26002042